February Content 2022

February 1

Option #1

🗓 February may be the shortest month, but that doesn’t mean [your city] is short of events.

Here’s what’s happening around the city this month!

Feb # | EVENT/ACTIVITY
Feb # | EVENT/ACTIVITY
Feb # | EVENT/ACTIVITY
Feb # | EVENT/ACTIVITY
Feb # | EVENT/ACTIVITY

Are you heading to any of these events this month?

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of different events with a text over with dates/names of events.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

February may be the shortest month, but that doesn’t mean [your city] is short of events.

Here are [insert #] of events happening this month. [talk about each event]

How are you spending the month?

February 2

February is American Heart Month and taking care of our hearts as part of our self-care is important. ❤️

You can take an active role in reducing your risk for heart disease by eating a healthy diet, participating in physical activity, and managing your cholesterol and blood pressure.

👉 How will you spread awareness about American Heart Month?

February 3

Option #1

It’s always a great feeling when you and your client both see the perfect house at the same time 🏠

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of different events with a text over with dates/names of events.

Check out the top trending songs to see what you can use for this video.

On-screen text or captions:

• When you and your client both see the perfect house at the same time
• On my way to help you find your dream home
• Don’t walk – run when you spot your dream house

February 4

Instead of a Frequently Asked Friday today, I want to highlight National Wear Red Day as it is a day to raise awareness about heart disease in women.

❗ Here are three heart facts that may surprise you (Source: John Hopkins Medicine):

👉 Being physically inactive at the lowest level puts you at higher risk than smoking.
👉 Sitting is an independent risk factor for heart disease.
👉 By age 80, there’s a 60% chance you will have high blood pressure.

#GoRedForWomen

February 5

Home buying season is among us 🏠

February 6

Option #1

CMC Tip: Use this link to find your Local Market Reports or head to your local realtor association website and check out the market insights.

Roses are red. Violets are blue. This market update is just for you! 🏠

✔️ UPDATE
✔️ UPDATE
✔️ UPDATE
✔️ UPDATE

What do you predict will happen next month?

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of you pointing at text-overs of the market updates.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

Roses are red.

Violets are blue. 

This market update is just for you! 

– UPDATE

– UPDATE

– UPDATE

– UPDATE

What do you predict will happen next month?

February 7

Option #1

Monday affirmation: I give myself permission to go after what I want. ❤️

What affirmations are you taking into the week?

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of what makes you happy, this could be great for a mini vlog.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

My Monday Affirmation:

I give myself permission to go after what I want

February 8

How many homes did you look at before submitting an offer and purchasing one?

👉🏼Less than 5?

👉🏼More than 5?

👉🏼More than 10?

Last year, buyers viewed a median of eight homes before purchasing—the lowest number on record, according to new research from the National Association of REALTORS®!

Source: Buyers Have Never Viewed Fewer Homes Before Purchasing

February 9

Option #1

How to create a guest room that is comfortable 🏠

✨ Treat your guests to a great night’s sleep with luxurious bedding. Start with 100% cotton sheets, add a thick duvet or quilt and pile on lots of fluffy pillows!
✨ Make space in the closet. Your guests will thank you for being able to hang up their clothes.
✨ Squeeze in a tiny table. It won’t take too much room in a corner but will provide a handy spot for charging their phone or holding extra belongings.

How do you make your guests comfortable for an overnight stay? ⬇️

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of local pizza spots with restaurant names

Check out the top trending songs to see what you can use for this video.

Video Script Example:

Is an all pizza diet healthy?

Asking for a friend…

February 10

Option #1

A new home is a place for memories to be made and dreams to come true. 🏠

Stop by the open house to see if this is the house for you. ✨
[Date, Time]
[Address]

Option #2

A brand new key, a brand new place, a happy smile upon your face. That’s what’s waiting for you. 🏠

Take a visit to the open house on (dates of open house).

February 11

FREQUENTLY ASKED FRIDAY: What do I need to leave behind in the house when I sell it? 🏠

You will need to leave behind any fixtures, but you can take away other items. A fixture is basically something that is physically attached to the house or serves as an integral part of it.

February 12

Option #1

February Home Maintenance Checklist 🏠

While you’re waiting for the warmer weather to come, here are some tasks you can tackle around the house:

✨ To keep your refrigerator in tiptop shape and save energy, clean the refrigerator condenser coils.
✨ Give your mattress some love and rotate or flip it.
✨ Clean and reorganize your laundry room so it’s roomier and more efficient.
✨Furnaces have been working overtime in the winter so replace your furnace filter.
✨ Repair any interior wall damage.

What else will you be crossing off your list this month?

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of home maintenance tasks.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

Here are some home maintenance tasks you can work on this month!

Clean the refrigerator condenser coils.

Give your mattress some love and rotate or flip it.

Clean and reorganize your laundry room.

What will you be crossing off your list this month?

February 13

Option #1

When someone says they won’t be using a real estate agent to sell their home.

Option #2

CMC Video Tip: Create reel with this song.

Check out the top trending songs to see what you can use for this video.

Lip Sync Example:

When someone says they won’t be using a real estate agent to sell their home

I think it’s going to be a long, long time.

Example: https://www.tiktok.com/@therealrahulrai/video/7055015845369548038? 

February 14

Option #1

“The best thing to hold onto in life is each other.” – Audrey Hepburn

Happy Valentine’s Day! ❤️

Option #2

5 Romantic Ways to Celebrate Valentine’s Day ❤️

✨ Make a homemade card.

✨ Spend quality time with a loved one.

✨ Get dressed up – whether it’s with your partner, family or yourself.

✨ Celebrate friendships.

✨ Express your words with a rose.

What do you have planned?

February 15

Option #1

🏠 REAL ESTATE TERM TO KNOW: Exclusive Listing

An exclusive listing is when a seller commits to working with one specific broker and a designated agent on the sale of a property.

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of yourself talking.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

Here is a real estate term you might not know: exclusive listing.

An exclusive listing is when a seller commits to working with one specific broker and a designated agent on the sale of a property.

February 16

Option #1

Tell me more about what Zillow said your house is worth 🏠

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel. Video will be based on the Willy Wonka ‘Tell Me More’ meme

Check out the top trending songs to see what you can use for this video.

Video Format Example:

Create a video of yourself working on a computer smiling 

Still smiling, nod head up and down while switching back and forth between the camera and computer

February 17

Option #1

There is no limit on the amount of goodness we can put into the world, and National Random Acts of Kindness Day reminds us that a kind act never goes unnoticed. ✨

Here are three ways you can put a smile on someone’s face:

✨ Give an unexpected compliment.

✨ Help someone struggling to carry their grocery bags.

✨ Donate flowers to a nursing home.

What will be your random act of kindness? 👇

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of random acts of kindness people can do.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

There is no limit on the amount of goodness we can put into the world, and National Random Acts of Kindness Day reminds us that a kind act never goes unnoticed.

Here are three ways you can put a smile on someone’s face:

Give an unexpected compliment.

Help someone struggling to carry their grocery bags.

Donate flowers to a nursing home.

February 18

FREQUENTLY ASKED FRIDAY: Who pays the real estate commission? 🏠

Usually, the seller pays the agent commission as part of their closing costs when the sale is final. The listing agent typically splits the commission with the buyer’s real estate agent.

February 19

SOLD and CLOSED! 🏠

A big congrats to my client on their new home! This home featured (small description).

February 20

Option #1

Pet’s hold a special place in people’s lives, and National Love Your Pet Day is a day to remember our special bond with them. ❤️

Don’t have a pet? Spend the day volunteering at your nearest pet shelter and give a pet some extra love!

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of your pet.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

This friendship is FUR real. ❤️ #NationalLoveYourPetDay

February 21

Option #1

“In the end, it’s not the years in your life that count. It’s the life in your years.” – Abraham Lincoln

#PresidentsDay

Option #2

“If you live long enough, you’ll make mistakes. But if you learn from them, you’ll be a better person. It’s how you handle adversity, not how it affects you. The main thing is never quit, never quit, never quit.” – Bill Clinton

#PresidentsDay

February 22

Option #1

Real Estate Tip: Resist the urge to overprice your home. 🏠

❗ Buyers and their agents can recognize when a home is overpriced, which can result in fewer, or none at all, showings. The longer your home stays on the market, the more buyers will wonder what’s wrong with it.

👉 Set a competitive price from the start. Ask your real estate agent or realtor to perform a comparative market analysis of home prices of comparable properties in your neighborhood. You can also hire a professional home appraiser to estimate your home’s value.

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of yourself talking through the tip. 

Check out the top trending songs to see what you can use for this video.

Video Script Example:

Real Estate Tip

Resist the urge to overprice your home.

Buyers and their agents can recognize when a home is overpriced.

Ask your real estate agent or realtor to perform a comparative market analysis of home princess in your neighborhood.

February 23

Option #1

People have a lot of ideas about what being a realtor is like 🏠

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of yourself acting out the script.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

People have a lot of ideas about what being a realtor is like

What my friends think I do

What my clients think I do

What my mom thinks I do

What society thinks I do

What I think I do

What I actually do

February 24

Option #1

My client’s lift me up! I am so thankful to be able to help families make their home dreams come true. ❤️

Option #2

It was such a pleasure being able to work with my client to find their dream home. ❤️

February  25

FREQUENTLY ASKED FRIDAY: How should I deal with low ball offers if they occur? 🏠

Dealing with low ball offers can sometimes lead to the sale of a home, if handled properly. The worst decision you can make if you receive a low ball offer is not responding. A counter offer, even if it’s close to the list price, is better than letting a potential buyer walk.

February 26

Option #1

A day in the life ME, (your name) 🏠

Every day can be different but the busy days are some of my favorites. When you love what you do, you’ll never work a day in your life, right? ❤️

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of a random day of you working and a voiceover of your day.

Check out the top trending songs to see what you can use for this video.

February 27

Option #1

🚨 NEW LISTING ALERT 🚨

Welcome to this (small description) home. Come check out all the extra features this home has.

Hurry, this one won’t last long!

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by creating a video of photos/videos of what the new listing features

Check out the top trending songs to see what you can use for this video.

Video Script Example:

New listing alert

Welcome to this (small description) home. Come check out all the extra features this home has.

February 28

Option #1

Me on my way to find you the house of your dreams 🏠

Option #2

CMC Video Tip: Easily transfer this caption into a video, like an IG Reel, by you stomping on the road, from house to house.

Check out the top trending songs to see what you can use for this video.

Video Script Example:

Me on my way to find you the house of your dreams