July Content 2021

this month’s posts are…

Welcome to your ready-to-post content library! Here you’ll find all the content for this month as well as be able to access previous month’s content. Interested in other marketing material? Head back to your dashboard home page and you’ll be able to check out more content.

July 1


CMC Tip: Use this link to find your local market update. https://www.nar.realtor/research-and-statistics/research-reports/local-market-reports


July (YOUR CITY) Market Update! 🏠







This market is (adjective). (DESCRIPTION)

Thinking of buying or selling this year? Let’s connect!

July 2


Frequently Asked Friday: How can I build equity into my house? 🏠


You can build equity in three ways:

👉🏽 Market Appreciation

👉🏽 Making your monthly mortgage payment

👉🏽 Make house improvements.


In this market, it seems like building equity can happen overnight, but that’s not always the case.


Talking to a real estate professional or calling your mortgage lender is a great way to identify the equity you have.

July 3


CMC TIp: Don’t forget to circle which ones you would choose!


Switch out the “This or That” for any on this link. https://magazine.realtor/daily-news/2021/06/18/the-kitchen-features-buyers-love-most? 


Did you know there are kitchen features that buyers absolutely LOVE? 


These essential features could influence whether someone will purchase the home or not. 🏠


But I think it’s more fun to play a little this or that when it comes to them. What would you choose?

July 4


Option #1


🇺🇸Happy Independence Day!


Here are some fun facts you may not know about this wonderful day over the years:


🇺🇸Congress made Independence Day an official unpaid holiday for federal employees in 1870. In 1938, Congress changed Independence Day to a paid federal holiday.

🇺🇸In 1776, there were 2.5 million people living in the new nation. Today the population of the U.S.A. is over 331 million.

🇺🇸The White House held its first 4th July party in 1801.


How are you celebrating Independence Day?


Option #2


“Freedom is nothing but a chance to be better.” — Albert Camus 🇺🇸

Happy 4th of July!


Option #3


“I’m just living out the American dream.” — Madonna 🇺🇸

Happy 4th of July!

July 5


Option #1

What’s happening this month in (YOUR CITY)?






Do you have any of these events on your calendar this month?


Option #2


Today is National Workaholics Day, and this is your friendly reminder to balance your work and home life! 🙌

July 6


Option #1

Selling, selling, SOLD! 

My client just sold their home (for over asking/in less than # days)! 🏠


Option #2




Congratulations [client name] on your new home and thank you for giving me the opportunity to work with you.


Who’s next! 🙋🏼‍♀️

July 7



CMC Tip: Include a testimonial or a video of you saying “thank you!” or a testimonial graphic.


Not a day goes by when I don’t think about how thankful I am for my clients. 



Option #2


CMC Tip: Include a testimonial or a video of you saying “thank you!” or a testimonial graphic.


I have the best clients! 

Thank you for being the reason I do what I do. 💙

July 8


🔥A wildfire can pose a danger to your home, especially if you live in an area with dry, hot weather. 


So what can homeowners do to prepare? 🏠


➡️  Keep the ignition areas around your home clear.

➡️  Remove dead vegetation, shrubs or brush from under trues or around the foundation of your house.

➡️  Clean out your gutters regularly clear dead vegetation from your roof.

➡️  Use multi-pane or tempered glass for your windows.


What other tips do you have to prepare your home for wildfire season?

July 9


Frequently Asked Friday: What should I disclose to potential buyers? 🏠


It’s important you disclose anything that you are aware of in your home. 


If you’re aware of a recent flooding, defects with a roof, appliance, or home in general, you’re always going to be better off being honest and upfront.


This is disclosed in the SRPD (Sellers Real Property Disclosure) and is typically sent to the buyer to review within a week of opening escrow.

July 10


Why is lumber crazy expensive right now? 🏠


🤯Over the last year, the price of lumber has increased 377% (Source: Visual Capitalist). 


Lumber is a key component in housing construction, so it’s price will be affected by money creation faster than other commodities. 


All in all, supply is way down and demand is way up.

👉  What can real estate investors do? Well, you can target other projects on the smaller size that don’t have a need for lumber.

July 11


🏠  Home Maintenance Tip 🏠


Change the direction of your ceiling fans 💨

You should change the rotation of your ceiling fans twice a year to increase energy efficiency, which puts less strain on your heating and cooling systems. ♻️

When you change the direction of your fan, you change the way the air moves, more effectively heating or cooling a room

July 12


Time for this month’s maintenance tips!


It’s hot, hot, hot – which means keeping the house cool is of the utmost importance this summer. 


Here are some things to check in your home to make sure it’s in tip-top shape.


👉🏼  Clean your washer and dryer (especially the lint screen!)

👉🏼  Plant your fall veggies

👉🏼  Reseal any cracks

👉🏼  Clean off your deck

👉🏼  Change out your air filters


But really, don’t forget about those dang air filters!

July 13


Option #1


🏠  Real Estate Term to Know: Tenancy in common (TIC) 🏠


Tenancy in common describes a type of joint ownership of a property, whether it’s a single family property or a commercial building.


Option #2


Best FRENCH FRIES in town? READY…GO! 👇🏼 #NationalFrenchFryDay


*not me trying to stop by @innout for animal style fries!*

July 14


Day-in-the-Life of (your name).


Let me take you behind-the-scenes of what I do! 👇







What does your day look like?

July 15


🏠  Home of the Week 🏠


This (adjective) home has (highlight features). 


Is this your kind of dream house?

July 16


Frequently Asked Friday: What trends are we seeing for the backyard?


5 Outdoor Design Trends We Are LOVING!*


☀️ Rattan

☀️ Outdoor Speakers

☀️ Outdoor Kitchen

☀️ Lots of Greenery

☀️ The color YELLOW


What design trends for the outdoors are you loving?


*Trends via @forbes

July 17


THIS OR THAT: Would you rather live in the countryside or the suburbs? 🏠


I prefer the (countryside/suburbs) because (insert reason).

July 18


Option #1


Homebuyer tip: Be sure you’re ready to commit to a loan. 🏠


You may be ready to own your own home, but are you ready to commit to the home and the city for at least 5 years?


Committing to a loan means locking in an interest rate, avoiding capital gains tax after 2 years of living in the home, and living in the area for a while.


Option #2


Home seller tip: Host an open house! 🏠


Many potential home buyers have no desire to buy a home until they’ve had a chance to see the home and subsequently fall in love with it.

July 19


Did you know that (your city) is (fun fact about your city)? 🏙


Share a story related to the fact, if applicable.

July 20


Did you notice this beauty is on the market? 🙌


🏠 # beds | # baths | #### sqft

🔑 $999,999


Want to take a look at it? Send us a message or drop a comment and let’s go take a look!

July 21


Did you know your home environment has a massive impact on your mental health? 🏠


👉  Here are some tips to make your home a better environment for living or for working:


– Open up your windows or get brighter light bulbs to bring in more light.

– Clear the clutter around you.

– Add plants or flowers as decorations around your home.

– Light a candle or diffuser

– Play some of your favorite stress free music


Do you use any of these tips in your work or home environment?

July 22


#NationalWineandCheeseDay is coming up on July 25 and I couldn’t pass up an opportunity to share some of our favorites spots to grab the combo in (your city)!


🍷 Business #1

🧀 Business #2

🍷 Business #3


Are you a wine and cheese person?

July 23


Frequently Asked Friday: How can a real estate agent help me buy or sell a home? 🏠


Real estate agents have the experience, connections and knowledge to help you sell or buy a house for the right price.


👉  If you are selling, a real estate agent can:

  • Help you choose the right price as well as negotiate down the line.
  • Give your listing more exposure
  • Stage hour house for open houses and answer buyers’ questions


👉  If you are buying, a real estate agent can:

  • Find houses in your price as well as negotiate with the seller
  • Recommend professionals that will help you appraise, inspect and buy the house
  • Offer useful advice about the current housing market and next steps


Not sure who to call for your real estate needs… this is a sign — I am right here! 😉

July 24


🔍 Three Tips For Homebuyers Before You Start Your Search


👉🏼  Ensure you have $$$ saved for closing costs (can range from $2k-8k) depending on price 👉🏼 point

👉🏼  The higher your credit score the better, don’t make large purchases before your home purchase (620 minimum, above 700 preferred)

👉🏼  Work with a realtor you TRUST and who understands the market


What do you wish you knew prior to your home search?

July 25


10/10 recommend checking out (your favorite restaurant/business) if you are a (type of food/product) fan! 🍽️ 



July 26


For most homeowners, a garage is a place for cars, tools, etc. 


BUT if you’re looking to add in more living space, then turning your garage into a usable space could be the answer. 🏠


Here are some things you should consider before transforming your garage into a usable living space:

  • What is your budget?
  • Is the square footage enough?
  • What are the light sources?
  • How will the floors and ceiling look?
  • Will you need to install new utilities?


Have you transformed your garage into another space like a gym or office?

July 27


🔥 Is the market still hot?


With the number of vaccinated Americans increasing and new coronavirus cases on the decline, NAR Chief Economist anticipates the economy will grow 4.5% this year (2021). 


Inventory is increasing slowly, but surely and houses are selling quickly! 


If you have thought about buying or selling, here’s your sign! 😉

July 28


“Home is a shelter from storms-all sorts of storms.”-William J. Bennett 🏠

July 29


Option #1


The shortest distance between paradise and the place you call home could be here! 🏠


Check out this open house on (Date).


Option #2


I have the right to life, liberty and chicken wings. 🍽  #NationalChickenWingDay

July 30


Frequently Asked Friday: How can I start to diversify my portfolio? 🏠


Diversification is about adding variety. For example, if you’ve got most of your assets tied in a single-family home, it might be worth considering multifamily or commercial properties.


Have you considered owning more real estate to build your portfolio?

July 31


CMC Tip: Share a story about a personal accomplishment that isn’t work related. Maybe your health journey, family or travels, etc. 

Recently, I (your personal accomplishment/story)